POP-UP STUDIO EVENT FROM THE VENUE

Taking center stage for this sponsorship program is a series of video and podcast interviews from national and company thought leaders. This is a remarkable opportunity to engage an audience with your brand, both during the event and post-event.

With deep engagement relationships across the health IT , health tech, health innovation spectrum, we can tailor the line-up of interviews to attract the right combination of audience participation, as we market and promote the broadcast across multiple channels to our combined audience of 1.196 million:

• 560,000 Radio/Podcast Listeners (75% U.S./25% Globally)
• 420,000 Unique Website Visitors
• 170,000 Social Media Followers
• 51,000 Email Subscribers.

POP-UP STUDIO EVENT SAMPLE SPONSORSHIP DELIVERABLES

Deliverables vary depending on the Pop-Up Studio (in-booth at a conference, one-day summit coverage, etc.). In general, the goal is to promote our Pop-Up Studio presence ahead of the event, at the event and post-event.

Example Pre-conference Deliverables to Drive Interest 

• Published articles promoting your event and our presence.
• A series of social media activities to promote your event, our presence, and lineup.
• Potential for Radio Interviews

Conference Day Deliverables:

• Line-up of video and podcast interviews of company and/or national thought leaders.
• Live tweeting for an estimated 100 in aggregate tweets/retweets in 2 hours (Estimated Twitter Impact per 100 tweets: 201,000 accounts with an exposure of 1,190,000 impressions)

Post Conference Deliverables:

• Create and market playlist of interviews publish and air on HealthcareNOW Radio.
• Create and market Podcast Playlist.
• Create and market Video Playlist.
• A social media campaign and outreach for sharing podcasts and videos.