SPONSORSHIP OPPORTUNITY – POP-UP STUDIO MEDIA EVENT TO ENGAGE AUDIENCES AND AMPLIFY MESSAGING

HealthcareNOW Radio and Health Innovation Media are partnering to bring our Pop-Up Studio Media Events to your conference venue, exhibit booth, company user conference, summit, or forum.  Our extensive package of deliverables before, during and post event, are designed to:

• Draw interest and attendance to the Pop-Up Studio at your booth or event through a line-up of thought leader interviews.
• Engage an audience on social media through live tweeting of the video interviews during the Pop-Up.
• Provide additional lead generation through promotional registration activities.
• Provide evergreen content post-event that will continue to be marketed and promoted.

With a combined audience of over 1 million listeners, subscribers, website visitors, and social media followers, we can bring our health IT, health tech, and health innovation audience to you and engage them with your brand through a series of pre-conference, conference, and post-conference strategic activities.

POP-UP STUDIO EVENT SAMPLE SPONSORSHIP DELIVERABLES

Deliverables vary depending on the Pop-Up Studio (in-booth at a conference, one-day summit coverage, etc.). In general, the goal is to promote our Pop-Up Studio presence ahead of the event, at the event and post-event.

Example Pre-conference Deliverables to Drive Interest 

• Published articles promoting your event and our presence.
• A series of social media activities to promote your event, our presence, and lineup.
• Potential for Radio Interviews

Conference Day Deliverables:

• Line-up of video and podcast interviews of company and/or national thought leaders.
• Live tweeting for an estimated 100 in aggregate tweets/retweets in 2 hours (Estimated Twitter Impact per 100 tweets: 201,000 accounts with an exposure of 1,190,000 impressions)

Post Conference Deliverables:

• Create and market playlist of interviews publish and air on HealthcareNOW Radio.
• Create and market Podcast Playlist.
• Create and market Video Playlist.
• A social media campaign and outreach for sharing podcasts and videos.