Our Story – AARP 2017 Health Innovation@50+ LivePitch

The sixth annual AARP Innovation@50+ LivePitch (@innovationat50) event was held last week on Wednesday, April 12 and Thursday, April 13 at the Computer History Museum in Mountain View, CA.  The two day pitch competition for emerging startups in the caregiving technology and financial technology sectors also included keynotes, featured speakers and panels of various thought leaders from around the globe with focus on innovation for the 50+ market.

Only AARP’s Innovation@50+ LivePitch creates a dual-pitch event that also provides an audience of 100+ actual intended end user consumers who listen to the pitches and share feedback in real time, providing the companies absolutely invaluable market data on the spot. We followed the action and captured some highlights from the event and audience reactions. Read about the finalists and find out who the winners were in our special edition Storify recap.