The Friday Five: What’s My Tagline?
On every episode of What’s My Tagline? host Carol Flagg (@carolflagg) asks her guests, “If you had to market yourself with a tagline, what would it be?” For this week’s Friday Five we picked five marketing experts that she has interviewed to highlight their taglines and episodes.
Take a listen…
Jennifer Rouse, Vice President of Marketing at ClearData
Tagline: “Failure is always an option.”
Episode: Marketing Guidance for Start Ups in Health IT Industry
Scott Collins, President of Aria Marketing
Tagline: “Healthcare communicated.”
Episode: Thought Leadership – What is it, why you need it, how do you attain it, and how to keep it
Beth Friedman, CEO and Founder of Agency Ten22.
Tagline: “Simplification, being practical and being balanced.”
Episode: Developing Editorial Relationships to Secure Earned Media Placements
Bruce Judson, VP of Marketing for First Stop Health
Tagline: “Innovation at scale.”
Episode: The Evolution of Digital Marketing and Branding and its Impact on Healthcare Today
Dave Anderson, President of Anderson Interactive
Tagline: “Articulate the positive.”
Episode: Social Media Impact on Branding in Healthcare